Won't Get Fooled Again
by
Joseph H. Boyett


Won’t Get Fooled Again arms voters with the insight to pick good leaders, outwit
bad leaders and detect the evil ones before they can cause serious problems.
Drawing upon five years of research into the social psychology of political
persuasion, Dr. Boyett systematically dissects the relationship we have with our
political leaders, strips away the veil of magic and mystery shrouding the art of
politics, and lays bare the tricks and techniques cynical political operatives use to
convince us to support their candidates. Dr. Boyett teaches readers how to
protect themselves from incompetent presidents, unsavory politicians and bad
leaders in general. He gives readers the skills, tools, and techniques for
demanding that politicians put voter concerns and the country’s needs ahead of
politics.

Won’t Get Fooled Again:

  • Provides specific and detail prescriptions for judging a political candidate’s
    qualifications for office and likely performance if elected.

  • Outlines the questions we should be asking about the lives and decision-
    making styles of candidates for political office, particularly those who are
    seeking the American presidency.

  • Illustrates key points with engaging stories from the lives and political
    careers of American presidents including Abraham Lincoln, Franklin
    Roosevelt, Richard Nixon, Ronald Reagan, John Kennedy, Harry Truman
    and George W. Bush.

Won’t Get Fooled Again arms readers with:

  • A list of specific signs and symptoms that indicate that a candidate has
    destructive personality traits that may lead to mistakes and misjudgments
    once he is in office.

  • A checklist of key information they need to know about a candidate’s life
    and leadership practices to judge his fitness for public office.

  • Four red flags that indicate that a political leader’s vision for the future of
    the country is flawed

  • Six questions that assess a candidate’s personal ethics and the ethics of
    his vision for the country.

  • Four questions to evaluate the objectivity of press coverage of political
    candidates.

  • A five-step process for determining if a political leader’s vision for the
    future of the country is grounded in reality or based on faulty intelligence
    and fantasy.

  • A twenty-item “baloney detection” checklist for determining the
    truthfulness of the facts and figures a politician uses to sell his ideas.

  • Ten guidelines for determining whether a candidate is selling himself and
    his vision with legitimate rhetoric or deceitful propaganda.

  • Two essential criteria for picking political leaders with the mental and
    social capacity to avoid escalating commitment to failed policies such as
    occurred with the war in Iraq.

  • Four specific guidelines for becoming an intelligent follower and better
    informed citizen and voter.
Joseph Boyett, Author & Consultant